COOKIE PROTOCOL

Comprehensive Cookie Policy

Last updated: September 18, 2025

Effective Date: September 18, 2025
Scope: All With A Purpose digital properties including affiliated ventures
Regulatory Framework: ePrivacy Directive, GDPR, CCPA, PECR

POLICY OVERVIEW

Table of Contents

  1. 1. What Are Cookies and Tracking Technologies
  2. 2. How We Use Cookies and Similar Technologies
  3. 3. Types of Cookies We Use
  4. 4. Cross-Domain Cookie Usage Across Ventures
  5. 5. AI-Specific Tracking and Analytics
  6. 6. Cookie Consent and User Control
  7. 7. Third-Party Cookie Providers
  8. 8. Cookie Lifespan and Retention
  9. 9. User Rights and Choices
  10. 10. International Data Transfers
  11. 11. Contact Information
COOKIE CLASSIFICATION

1. What Are Cookies and Tracking Technologies

1.1 Definition of Cookies

TECHNICAL DEFINITION: Cookies are small text files (typically containing letters and numbers) that are placed on your computer, smartphone, or other device when you visit a website. These files allow websites to recognize your device and store certain information about your preferences and usage patterns.

1.2 Similar Tracking Technologies

We use various tracking technologies in addition to traditional cookies:

  • Web Beacons/Pixels: Small transparent images used to track email opens, page visits, and user interactions
  • Local Storage: Browser-based storage for larger amounts of data than cookies
  • Session Storage: Temporary storage that clears when browser session ends
  • Device Fingerprinting: Collecting device and browser configuration information for identification
  • JavaScript SDKs: Software development kits for advanced analytics and user behavior tracking

1.3 Legal Framework

This cookie policy operates under the following legal frameworks:

  • ePrivacy Directive (2002/58/EC): Governs the use of cookies and similar technologies in the EU
  • General Data Protection Regulation (GDPR): Regulates processing of personal data collected via cookies
  • Privacy and Electronic Communications Regulations (PECR): UK implementation of ePrivacy Directive
  • California Consumer Privacy Act (CCPA): Regulates cookie usage for California residents
USAGE PROTOCOLS

2. How We Use Cookies and Similar Technologies

2.1 Primary Purposes

We use cookies and similar tracking technologies for the following legitimate purposes:

  • Essential Functionality: To provide core website features and functionality
  • Performance Analytics: To understand how users interact with our websites and improve performance
  • User Experience: To remember user preferences, settings, and customization choices
  • Security: To detect and prevent fraudulent activities and protect user accounts
  • Marketing: To deliver relevant advertising and measure campaign effectiveness
  • AI Optimization: To improve AI model performance and prediction accuracy across our ventures

2.2 AI-Specific Cookie Usage

AI VENTURE TRACKING: Our affiliated ventures, including AI Prediction (aiprediction.xyz), utilize specialized cookies for:

  • User Interaction Tracking: Monitoring how users interact with AI prediction interfaces
  • Model Performance Analytics: Collecting data on prediction accuracy and user feedback
  • A/B Testing: Testing different AI model versions and user interfaces
  • User Preference Learning: Adapting AI responses based on user behavior patterns
  • Prediction Request Analysis: Understanding what types of predictions users request most frequently

2.3 Cross-Venture Cookie Usage

IMPORTANT CROSS-DOMAIN TRACKING: We may implement cross-domain tracking across our affiliated ventures to:

  • Unified User Experience: Provide consistent experiences across With A Purpose properties
  • Portfolio Analytics: Understand user engagement across our entire venture portfolio
  • Shared Security: Detect fraud and malicious activities across all properties
  • Business Intelligence: Analyze overall performance of our digital ecosystem
CATEGORIZATION SYSTEM

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies

ESSENTIAL COOKIES: These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms.

  • Authentication: Managing user login sessions and security tokens
  • Security: Preventing fraud and protecting user accounts
  • Load Balancing: Distributing website traffic across servers
  • Form Submissions: Maintaining form state during multi-step processes

3.2 Performance and Analytics Cookies

ANALYTICS COOKIES: These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site.

  • Google Analytics: Website traffic analysis and user behavior tracking
  • Hotjar: Heat maps and user interaction analysis
  • Custom Analytics: Venture-specific performance metrics
  • AI Performance Tracking: Model accuracy and user satisfaction metrics

3.3 Functional Cookies

FUNCTIONALITY COOKIES: These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages.

  • Language Preferences: Remembering user language settings
  • Display Settings: Font size, color scheme, and layout preferences
  • Prediction Preferences: User settings for AI prediction services
  • Feature Remembrance: Remembering which features user has used

3.4 Targeting and Advertising Cookies

ADVERTISING COOKIES: These cookies may be set through our site by our advertising partners to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device.

  • Google Ads: Remarketing and conversion tracking
  • LinkedIn Ads: Professional audience targeting
  • Facebook Pixel: Social media advertising optimization
  • Twitter Pixel: Social media campaign tracking
CROSS-DOMAIN TRACKING

4. Cross-Domain Cookie Usage Across Ventures

4.1 Venture Portfolio Overview

AFFILIATED DIGITAL PROPERTIES: With A Purpose manages and operates multiple digital ventures, each with its own domain and purpose:

  • withapurpose.co: Primary consulting and strategic services website
  • aiprediction.xyz: AI-powered prediction platform for sports, financial events, and current affairs
  • aidoom.dev: Currently under repurposing and strategic pivot planning

4.2 Cross-Domain Tracking Implementation

We may implement cross-domain tracking using the following technologies:

  • Shared Authentication Cookies: Single sign-on capabilities across properties
  • Cross-Domain Analytics: Unified user journey tracking across ventures
  • Shared Preference Cookies: Consistent user experience across properties
  • Security Tokens: Cross-domain fraud prevention and security

4.3 User Consent for Cross-Domain Tracking

CONSENT REQUIREMENTS: Cross-domain tracking requires explicit user consent under GDPR and other privacy regulations. We will:

  • Clearly Disclose: Inform users about cross-domain tracking practices
  • Obtain Consent: Get explicit permission before implementing cross-domain tracking
  • Provide Controls: Allow users to opt-out of cross-domain tracking
  • Respect Preferences: Honor user choices across all properties
AI TRACKING PROTOCOLS

5. AI-Specific Tracking and Analytics

5.1 AI Model Performance Tracking

MACHINE LEARNING ANALYTICS: Our AI prediction services collect detailed performance data:

  • Prediction Accuracy Metrics: Success rates, confidence levels, and error analysis
  • User Feedback Data: User ratings, corrections, and satisfaction metrics
  • Model Version Tracking: Performance comparison between different AI model versions
  • Request Pattern Analysis: Types of predictions requested and usage frequency

5.2 User Interaction Tracking

AI INTERFACE ANALYTICS: We track how users interact with AI features:

  • Query Analysis: What types of predictions users request most frequently
  • Response Interaction: How users engage with AI-generated predictions
  • Feature Usage: Which AI features and tools are most popular
  • User Journey Mapping: Complete user paths through AI services

5.3 AI Model Training Data

CRITICAL DISTINCTION: While we collect interaction data for analytics and improvement, we do not use personal user data to train our AI models without explicit consent. User interactions may be anonymized and aggregated for model improvement purposes.

CONSENT MECHANISMS

6. Cookie Consent and User Control

6.1 Consent Implementation

COMPLIANT CONSENT MANAGEMENT: We implement GDPR and ePrivacy compliant consent mechanisms:

  • Explicit Opt-in: No cookies except essential ones are set without user consent
  • Granular Choices: Users can accept or reject different cookie categories
  • Informed Consent: Clear information about what each cookie type does
  • Easy Withdrawal: Simple mechanism to withdraw consent at any time

6.2 Cookie Banner Implementation

Our cookie consent banner includes:

  • Clear Purpose Statement: Explanation of why we use cookies
  • Category Selection: Individual controls for each cookie category
  • Link to Policy: Direct link to this detailed cookie policy
  • Accept/Reject Options: Clear choices for users

6.3 Consent Recording

We maintain detailed records of user consent including:

  • Consent Timestamp: When consent was given
  • Consent Version: Which version of the policy was agreed to
  • Choices Made: Which cookie categories were accepted
  • IP Address: Location from which consent was given (anonymized)
THIRD-PARTY PROVIDERS

7. Third-Party Cookie Providers

7.1 Analytics and Tracking Partners

Google LLC (Google Analytics):

Hotjar Ltd:

  • Purpose: User behavior analysis and heat mapping
  • Data Controller: Hotjar Ltd
  • Privacy Policy: Hotjar Privacy Policy
  • Opt-out: Available through Hotjar's dashboard

7.2 Advertising Partners

Meta Platforms, Inc. (Facebook/Instagram):

  • Purpose: Social media advertising and conversion tracking
  • Data Controller: Meta Platforms, Inc.
  • Privacy Policy: Meta Privacy Policy

Google LLC (Google Ads):

  • Purpose: Search and display advertising, remarketing
  • Data Controller: Google LLC
  • Privacy Policy: Google Privacy Policy

7.3 Third-Party Liability Disclaimer

LEGAL DISCLAIMER: We are not responsible for the privacy practices or content of third-party services. While we carefully select our partners and require them to comply with applicable laws, we cannot guarantee their practices. Users should review the privacy policies of third-party services directly.

RETENTION POLICIES

8. Cookie Lifespan and Retention

8.1 Cookie Duration by Category

Session Cookies:

  • Duration: Deleted when browser session ends
  • Purpose: Temporary functionality during website visit
  • Examples: Shopping cart, form state, security tokens

Persistent Cookies:

  • Duration: Vary from days to years depending on purpose
  • Purpose: Remember user preferences and analytics
  • Examples: Language preferences, login status, analytics

8.2 Specific Cookie Lifespans

  • Essential Cookies: Session to 1 year
  • Analytics Cookies: 6 months to 2 years
  • Functional Cookies: 1 year to 5 years
  • Advertising Cookies: 6 months to 1 year
  • AI Performance Cookies: 1 year to 2 years

8.3 Data Retention Policies

We retain cookie data only as long as necessary for the purposes for which it was collected. After retention periods expire, cookie data is automatically deleted or anonymized. We regularly review and update our retention practices to ensure compliance with changing regulations and industry standards.

USER CONTROL OPTIONS

9. User Rights and Choices

9.1 Browser Controls

Most web browsers allow you to control cookies through their settings. You can typically:

  • Block All Cookies: Prevent websites from setting any cookies
  • Block Third-Party Cookies: Allow only first-party cookies
  • Delete Existing Cookies: Remove cookies already stored on your device
  • Manage Exceptions: Allow or block cookies from specific websites

9.2 Do Not Track Signals

We respect browser "Do Not Track" (DNT) signals where applicable. When your browser sends a DNT signal, we will not set non-essential cookies on your device. However, please note that not all browsers support DNT, and some third-party services may not honor DNT signals.

9.3 Mobile App Controls

For mobile applications, you can control tracking through your device settings:

  • iOS: Settings → Privacy → Tracking
  • Android: Settings → Google → Ads → Reset advertising ID
  • App Permissions: Control app access to device identifiers

9.4 Industry Opt-Out Programs

You can opt out of interest-based advertising through industry programs:

INTERNATIONAL TRANSFERS

10. International Data Transfers

10.1 Global Data Processing

As a global organization, we use third-party service providers that may process cookie data in countries outside your country of residence, including the United States and other jurisdictions that may not have equivalent data protection laws.

10.2 Legal Mechanisms for Transfers

We ensure that international data transfers are conducted with appropriate legal safeguards:

  • Standard Contractual Clauses: EU-approved contracts for data transfers
  • Privacy Shield: For transfers between EU and US (where applicable)
  • Adequacy Decisions: Transfers to countries with adequate data protection laws
  • Binding Corporate Rules: Internal rules for multinational organizations

10.3 EU-US Data Privacy Framework

For transfers of personal data from the European Union to the United States, we rely on the EU-US Data Privacy Framework where applicable. This framework provides enhanced privacy protections for EU individuals' data transferred to participating US companies.

CONTACT PROTOCOL

11. Contact Information

11.1 Cookie-Related Inquiries

For questions about this cookie policy, cookie consent, or to exercise your rights regarding cookies, please contact us:

Email: privacy@withapurpose.co
Subject: Cookie Policy Inquiry
Response Time: Within 30 business days

11.2 Data Protection Officer

DPO Contact: dpo@withapurpose.co
Scope: All cookie and privacy-related matters
Availability: Monday-Friday, 9 AM-5 PM GMT

11.3 Regulatory Authorities

If you have concerns about how we handle cookies or personal data, you have the right to contact your local data protection authority:

  • UK: Information Commissioner's Office (ICO)
  • EU: Your national Data Protection Authority
  • US: Federal Trade Commission (FTC)
  • California: California Privacy Protection Agency (CPPA)
FINAL LEGAL NOTICE

MAXIMUM LEGAL PROTECTION: This cookie policy constitutes the entire agreement between you and With A Purpose regarding the use of cookies and similar tracking technologies across all our digital properties.

GOVERNING LAW: This policy is governed by and construed in accordance with the laws of England and Wales.

SEVERABILITY: If any provision of this policy is found to be unenforceable, the remaining provisions shall continue in full force and effect.

NO LIABILITY: With A Purpose shall not be liable for any damages arising from your use of or inability to use our services, including but not limited to direct, indirect, incidental, special, or consequential damages.

ACKNOWLEDGMENT: By using our websites and services, you acknowledge that you have read, understood, and agree to be bound by this comprehensive cookie policy.